Last Updated on May 5, 2026
Before I started using a content calendar to batch my content, I felt like I was running around like a chicken with its head cut off.
I was constantly behind schedule, my to-do list had more tasks than I could count, and I was rushing to create content or writing about whatever came to mind.
I often delayed tasks or forgot them entirely because I was overwhelmed by what felt like a hundred things to get done right now.
I couldn’t focus on the really important work, like finding and following up with clients, because my mind was constantly distracted by all the other things I had to juggle.
Especially when traveling, there are days when I don’t have time to work on anything, and my to-do list just keeps getting longer.
When I finally started using a content calendar and batching my content, it felt like a weight was lifted off my shoulders.
“There’s a secret that real writers know that wannabe writers don’t, and the secret is this: It’s not the writing part that’s hard.
What’s hard is sitting down to write.
What keeps us from sitting down is Resistance.”– Steven Pressfield
Creating a content calendar and batching content helps a lot with overcoming resistance and actually makes it easier to sit down and write.
Content
The Benefits Of Creating And Batching Content
Batching content saves time.
When you batch-create content for Pinterest, for example, you focus on one task at a time without constantly jumping between different tasks.
Multitasking often means losing focus and wasting time.
You gain more freedom.
You don’t have to work on content creation every single day. Instead, you focus on it for a few days, and you’re set for a month (or even two or three).
You get more done in less time.
By using the content creation method I’ll share with you, you’ll be more productive because you’ll know exactly what to write about and when.
It takes away the guesswork.
You don’t have to worry about what to create next, so you can concentrate on other essential tasks and projects, like working with clients, writing a book, or developing an online course.
Instead of scrambling to keep up, you’ll stay ahead and won’t have to stress about creating content on the go.
Content Batching And Creation Made Easy
Here’s how I go from a general idea to creating and batching content for at least a month in advance (sometimes even two or three months).
1. Creating A Simple Content Calendar
Before you start creating and batching content, you need to decide how often you want to publish posts.
It doesn’t matter if it’s once a month, once a week, or even daily (which I think is pretty ambitious, but some people manage!).
The key is consistency.
In my case, I publish about 2 to 3 blog posts a week. That means I need up to 12 blog posts each month.
That totals around 96 to 144 posts a year, which sounds overwhelming, right?
To stay clear and reduce overwhelm, I look at the big picture, thinking about what I want to achieve over the entire year.
I get specific about my goals and what the outcome will be.
2. Pick Your Topic(s)
Before writing down your blog post ideas, think about your themes.
For example, I focus on topics like productivity, goal setting, planning, business organization, strategies, and mindset.
These are my core topics:
For me as a soul-led entrepreneur and coach, I know it’s 20% strategy and 80% energetics.
A lot of different subjects fit into these categories, but I know they’re the most important for The Female Travelpreneur.
Each month, I make sure to create posts around these themes.
At least one post is focused on mindset and inspiration, while the rest cover productivity, strategies, or business growth.
By getting clear on your main topics, you’ll have a clearer direction for your content creation, reducing guesswork and ensuring your posts align with your brand.
If you want a clearer path, my Clarity Audit + Flow Plan can help.
3. Pick A Theme For The Month(s)
I like to choose a theme for the month (or even plan themes three months ahead).
This makes it easier to break down a big topic into several posts, which really helps with content creation.
This approach is especially helpful if you’re about to launch something, as you can build a series of posts that lead up to the launch.
4. Write Your Ideas Down
Once you know what you’ll be focusing on for the next month(s), start brainstorming possible ideas (or headlines) for blog posts.
For example, I aim to come up with at least 12 ideas (enough for the next three months). Sometimes, I combine ideas into one post or expand a single topic into two posts.
Write down all your ideas, either on paper or in a document.
Personally, I use sticky notes for my blog post ideas and place them in my content calendar.
Since I plan three months ahead (my Season to Success), I can rearrange the sticky notes as needed to create a cohesive sequence.
This way, you’ll know what’s covered for the upcoming month(s) and won’t have to wonder what to write or when.
You can also batch your content for one month, and when you’re finished, you’ll already have a plan for the next month.
5. Batching Content: Creating Your Content Outline
Now that you’ve written down your ideas and structured them in your content calendar, it’s time to start creating content for the entire month.
Open a document or grab a piece of paper, and write down the headline for the first blog post.
You can also use my free content batching checklist.
Outline what you want to talk about and jot down 5 to 7 main points.
These points will serve as your subheadings.
Under each subheading, list at least 5 bullet points.
These will be the ideas you want to cover in each section.
Repeat this step for each main point.
Once you’ve outlined the first post, repeat the process for posts two, three, and four.
That’s it, you can now start writing your first blog post!
I usually outline 4 blog posts at a time, then take a break.
If I get new ideas, I add them to the outlines, but I don’t start writing immediately.
The next day, I start with the first post.
If new ideas come up, I note them in the outline.
Then I begin writing, which typically takes about 1.5 hours per post.
I follow my outline closely.
Once I’m finished, I create a featured image, 3 pins (here’s everything you need to know about Pinterest marketing), and a tweet.
I upload everything to WordPress and schedule the post.
Sometimes, I batch-create all the pins and images for the month in a single session. Here’s my exact process: Batch-creating pins and Pinterest workflow
Once that’s done, I shift my focus to other business activities.
The next day, I follow the same process with post number two.
In just 4 days (working 2-3 hours a day), I can create all my content for a month.
If you’re faster, you can batch your content for an entire month in just two days.
Not too bad!
All the best,
Christina ✨
Author of Soul-Led
Coach & Mentor for Soul-Led Business Owners
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